ABOUT THE PROJECT
Western imagery teams up with an updated pop of color to deliver a fresh Summer stationery set that breathes fresh life into an otherwise dusty and dated aesthetic.
PACKAGING THE SET
The packaging is simplified to display the set and all the contents in a uniform fashion. The mock-ups above feature the full set of patterned papers and the two sticker sheets that would ideally make up the set.
CARD MOCK-UP
It is important to test the product as if you are the consumer. Creating an eye-catching card by fussy-cutting elements shows the application of the patterns and displays that they are not limited to the full sheet, but can be broken down to capitalize on the individual pattern elements.
PACKAGING
The sheet display for packaging inside a clear plastic sleeve is meant to be straightforward in what is included. To give more identity to this design, it has been branded under Swan & Rose, a branding project of mine that caters to custom design all in one place.
